Canada's Condominium Magazine

Monthly Archives: May 2016

Toronto brokerage wins international award for marketing of luxury homes

Toronto brokerage wins international award for marketing of luxury homes

Another sign that Toronto has arrived as a serious global real estate market comes with the news that a local real estate brokerage that specializes in luxury properties was named Affiliate of the Year (large market) by Christie’s International Real Estate. The award was given to Chestnut Park Real Estate at an event in Dublin,… Continue Reading

New Diamond Collection suites released at Tridel’s Avani 2 condominiums

New Diamond Collection suites released at Tridel’s Avani 2 condominiums

Tridel has just announced the release of a new collection of suites at the Metrogate community in Scarborough, the Avani 2 Diamond Collection. These sky-high homes situated on the thirtieth floor and up are the crowning achievement at the award-winning, LEED-certified Metrogate community. The Avani 2 residences will be the final phase of the master-planned… Continue Reading

Data show green certification pays off for commercial real estate owners

Data show green certification pays off for commercial real estate owners

Commercial buildings that are certified green enjoy certain tangible and intangible benefits that non-green buildings do not. The tangibles include higher rents and occupancy levels as well as improved overall financial performance. Intangibles include higher tenant satisfaction, a lower cost of rent concessions, and higher lease renewal rates. However, despite mounting research-based evidence to support… Continue Reading

Digital age or not, Canadians still trust traditional ad media, study shows

Digital age or not, Canadians still trust traditional ad media, study shows

The self-analysis continues in Canada’s mass media and communications industry. Yesterday, Environics Communications published results from a recent poll that explored Canadian consumers’ levels of trust in various sources of information, including advertising. It found that we trust each other, through word of mouth, more than we trust corporations or advertisers. Today, it’s the turn… Continue Reading

Who do you trust? Research shows Canadian consumers trust each other most.

Who do you trust? Research shows Canadian consumers trust each other most.

Since the modern advertising age began about two centuries ago, advertisers have spent billions trying to get people to trust them. Slogans like “You’re in good hands with Allstate” and Coca Cola’s “It’s the real thing” are meant to reassure consumers. Consumers who are so reassured will buy the product, it is assumed. Trust is… Continue Reading

Forestry industry pledges to lead in climate change fight with "30 by 30" challenge

Forestry industry pledges to lead in climate change fight with "30 by 30" challenge

Canada’s forestry industry must be thanking its lucky stars for climate change. Who would have imagined just a few years ago that in the twenty-first century we would be turning to wood to help solve problems like climate change and affordable housing? For years, forestry as an industry has been in decline in Canada, partly… Continue Reading

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